10:29 - 25.12.2024

---

December 25, Fineko/abc.az. Sales of Apple Inc. smartphones will be high during the Christmas period and will reach an all-time high in 2025.

ABC.AZ informs with reference to MarketWatch that this is reported by Wedbush analyst Dan Ives in his forecast.

Ives is confident that Apple will become the first company with a capitalization exceeding $4 trillion. Moreover, he expects this to happen in early 2025. Currently, Apple's market value is $3.86 trillion, and it has grown by 32.6% since the beginning of this year. The company's shares rose 0.1% in preliminary trading on Tuesday, to $255.6.

Ives confirmed the "above market" recommendation for Apple shares and the forecast price of $300.

Dan Ives believes that hundreds of millions of people around the world will upgrade their iPhones to the latest model devices with built-in AI functions in the coming months. According to his estimates, about 300 million iPhone owners have not updated their smartphones in the last 4 years or more.

According to the analyst's forecast, sales of new iPhones in the current fiscal year, which ends in September, will reach a record 240 million units. The consensus forecast of experts surveyed by FactSet suggests that this figure will be 207.6 million iPhones.

"We believe the success of iPhone 16 sales this holiday season will be the beginning of a resurgence in Apple's growth over the next 12-18 months, based on the current quarter," Ives writes.

The AI features of the new iPhones are not yet available in China and many other countries, but they may be operational as early as April, Ives notes. At that, the company may name its new technology partner in China.

According to expert estimates, about 100 million iPhones in China may be updated this year.