First store of Belarusian analogue IKEA to open in Russia soon

10:48 - 6.04.2023

April 6, Fineko/abc.az. The first store of Belarusian brand Swed House, an analogue of IKEA, will open on 15 April at the Shchelkovsky shopping & entertainment center in Moscow, ABC.AZ reports with reference to shopping center’s press service.

"On 15 April, the first Swed House store in Russia with its own brand goods, as well as IKEA analogues, will open in the Shchelkovsky shopping center. The new space will feature kitchen goods, textiles, furniture accessories, as well as popular ‘sharks’,” center’s spokesman said.

Earlier, Shopping Centers Union’s head Bulat Shakirov ays that the Belarusian analogue of IKEA, the manufacturer of Swed House, could open 10 stores in Moscow in 2023. He specified that the company has factories in Belarus, Russia, Kazakhstan, China. It produces household goods, furniture, textiles, similar in assortment and list to the products of the departed network. At that, some positions, according to him, are even cheaper.