12:30 - 19.11.2025

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November 19, Fineko/abc.az. By the end of 2025, 24 international brands will enter the Russian market, mainly from China, Turkey and South Korea.

ABC.AZ informs that in three quarters, the number of new foreign brands in the shopping center has halved compared to last year. Among the 10 new international brands that appeared in Russia in the three quarters of 2025, three from Italy - De'longi, Doucal's and Kappa, two from China - Luisa Wang and Semir, as well as Gaissina from Kazakhstan, Guess Jeans from the USA, Les Benjamins from Turkey, MUA from Belarus and PDPaola from Spain.

"By the end of the year, the first stores of two more players from China are expected to open - shoe brand Beau Today and brand of equipment and electronics Roborock," said Ekaterina Nogai, head of research and analytics at IBC Real Estate.