17:49 - 12.04.2023

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April 12, Fineko/abc.az. LG has launched a brand update and introduced a new logo that has become flatter and brighter.

ABC.AZ reports that the company chose a bright red shade as the main color, which, according to the brand's marketers, gives it a more dynamic and youthful look.

The company's strategy is aimed at conveying brand values that combine the desire for innovation and unique identity.

LG expects that the new logo will resonate with consumers in different countries and on all continents.