17:37 - 2.04.2026

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April 2, Fineko/abc.az. This March, YouTube's share on all platforms of the Azerbaijani social media market (computers, mobile devices and tablets) was 28.69%.

ABC.AZ informs, referring Statcounter agency’s report, that the figure is 4.57 p.p. more than in the previous month and 14.16 p.p. more than in March 2025.

Facebook's market share, which ranks 2nd, decreased by 11.03 p.p. over the month, and increased by 18.68 p.p. over the year up to 26.32%. Thus, its share declined by 42% in annual terms.

This is followed by Instagram, whose share grew by 2.28 p.p. over the month, but lowered by 20.28 p.p.year-on-year, making up 19.01%.

Pinterest is in 4th place with share of 8.69%, which decreased by 0.88 p.p. over the month and by 4.15 p.p. year-on-year.

Top 5 with market share of 7.77%. At the same time, social network's index increased by 2.56 p.p. over the month and by 1.86 p.p. compared to last year.